arXiv cs.AIPaper
Data-Driven Persona-Conditioned Agents for A/B Test Simulation
The dream here is real: skip weeks of A/B testing using AI agents grounded in actual user behavior data. The 0.75-0.90 directional accuracy is plausible but not a replacement for production testing yet. This is worth watching if you're running high-velocity product experiments, but don't bet your roadmap on simulation results that miss 25-10% of the time.